Enjoy a fun evening dining, sipping and learning as Olivier Reedholm, Lure prepares a four-part small plate menu. Learn new recipes and taste freshly prepared courses and wine.
Schedule: Wednesday, October 9, 6:30 – 8:30 p.m.
Fee: $85 (Members $80)
Deadline: One week before session
About Chef Olivier Reedholm
Drawing on over a decade of hospitality expertise and a passion for wood-fired cooking and sustainability, Olivier Reedholm steps into the role of Chef De Cuisine at Lure, Fifth Group’s seafood bungalow in the heart of Midtown.
Inspired by watching his mom bake custom cakes out of their home kitchen for years, and with a soft spot for local and family owned restaurants, Reedholm developed a passion for great food early on – and eventually, wanted to cook his own. A Texas native, his journey began at 15 as a busboy, followed by studying Culinary Sciences at Johnson & Wales University in Denver and an eventual return to Texas – Austin – to pursue his culinary career. After two years as sous chef at beloved breakfast restaurant Cenote, where he gained both management and kitchen experience, he secured a coveted spot in the prestigious stagiaire program at Norway’s Under in 2019: the One Star MICHELIN seafood restaurant set five meters beneath the sea’s surface, renowned for its reverence for sustainability. Upon his return to Austin, Reedholm switched gears, joining the team at open hearth-inspired Hestia, where he pursued an interest in live-fire cooking and embracing its simplistic practices.
Heading east to the award-winning The Grey in Savannah, GA, he began as a sous chef before advancing to an operations position with the restaurant group – broadening his management expertise and rounding out his leadership skills. This endeavor led him to Fifth Group Restaurants, a perfect fit for his vision and values – where he takes the reins at Lure, putting into practice the combined experience he’s gained from his notable history: a fusion of live-fire cooking, fresh seafood and thoughtful sustainability. Now settled in Buckhead, he characterizes his cooking style as intentional yet playful, emphasizing the use of simple ingredients in innovative and unconventional ways – excited to do just that at Lure.